Help with evaluating business viability of new news ventures. http://is.gd/Ckzc

The Naked Media measurement jingle: http://ping.fm/KLUeo with Jon Gibs of Nielsen and Todd Juenger of TiVo discussing the serious aspects of measurement

Spent day doing what may be the world's first ever ditty about media measurement. On tomorrow's Naked Media. Noon ET. http://is.gd/B6P2